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Conects Q&A tops education app chart in 12 countries

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Conects Q&A, an education app developed by ST Unitas, tops education app charts in the United States, Korea and 10 other countries. Courtesy of ST Unitas
Conects Q&A, an education app developed by ST Unitas, tops education app charts in the United States, Korea and 10 other countries. Courtesy of ST Unitas

By Lee Hyo-sik

Conects Q&A, an education app developed by ST Unitas, has topped education app charts in the United States, Korea and 10 other countries, attracting the attention of students seeking to solve their homework problems in real time, the company said Sunday. The other 10 countries are Canada, England, Australia, Ireland, New Zealand, Singapore, Malaysia, the Philippines, South Africa and India.

The official version of the app, which debuted in early 2019 as a beta model, is scheduled to be launched in April worldwide. It has undergone a series of improvements through constant feedback from users, the company said.

Conects Q&A provides instant answers to questions in real time. Once students scan and upload a problem, the app provides an answer in less than 5 seconds by searching through its database, according to ST Unitas.

In addition, it offers a 1:1 chat with experts or 15-second video answers, and a 1:1 voice call consulting service with experts for customized advice.

The global testing of Conects Q&A revealed that the app's total cost per install was 12.5 times lower than that of other education apps in the United States, ST Unitas said, adding it achieved 27 times greater efficiency than average education apps in the U.S. market.

"Conects Q&A is a knowledge platform where the underprivileged 99 percent receive the same opportunities given to only the blessed 1 percent," company founder and CEO David Yoon said. "At the same time it is a global edutech service that aligns with ST Unitas' vision to help those in need learn and achieve their dreams."

Yoon said the firm has very high expectations for the official version based on the success of the beta version, including in English-speaking markets. "We will always strive to be the best in the global edutech platform market."

ST Unitas, founded in April 2010, acquired The Princeton Review, a major U.S. education service firm, in 2017, as its first major step toward becoming a global powerhouse in the rapidly expanding online-based exam preparation market.

Korea's largest operator of private learning institutes, which offer English, Chinese and other foreign language courses as well as various civil-service tests, plans to make the best use of the Massachusetts-based company's extensive database and knowhow on the scholastic aptitude test (SAT) and other standardized U.S. exams.


Lee Hyo-sik leehs@koreatimes.co.kr


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