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| From left are Shinhan University global trade management professor Lee Hyun, Shinhan University Dean Kang Seong-jong, Rep. Seo Young-kyo, KOCCA President Jo Hyun-rae and KOCCA senior official Park Kyung-ja, in this undated photo. Courtesy of KOCCA |
By Park Ji-won
The Korea Creative Content Agency (KOCCA) and Shinhan University held educational seminars on the subjects of environmental, social and corporate governance (ESG)-centered management and social value for those public agencies on Sept. 30 and Oct. 1.
Titled "2021 Social Value Academy," KOCCA held educational sessions for 80 officials from 78 public agencies on the subject of creating social value through ESG-centered management.
"We organized this academy to help the content industry and public agencies as the ESG-centered management is not a choice but a must now. KOCCA will try our best to expand this management culture," KOCCA President Jo Hyun-rae.
The concept of "ESG-centered management" is widely accepted among Korean firms as part of their efforts to expand involvement with society in an eco-friendly way.
Lecturers of the seminars include Rep. Seo Young-kyo, Shinhan University global trade management professor Lee Hyun and Korean Standards Association chief researcher Oh Sun-tae. They gave lectures on basic ESG principles and social values while sharing possible applications to management in domestic and overseas companies. They also presented on ESG-centered management strategy and performance control.
Lee said in a press release, "The five elements in introducing ESG-centered management in a company are knowing the concept of ESG and having the goal; setting a strategy; organizing the initiative group; outcome control and communication … It is important to take a step-by-step approach in its introduction while alerting the need for the management style to staff."
Oh said, "When establishing the strategy for introducing ESG-centered management and creating social value, it is important to consider the financial value of the business so that it can last for a long period of time."
