
This undated file photo shows a Paris Baguette bakery plant in Johor Bahru, Malaysia. Courtesy of SPC Group
SPC Group has completed its second overseas bakery plant in Malaysia as part of its global expansion strategy, the nation's bakery giant said Wednesday.
It invested 80 billion won ($55 million) in the Paris Baguette plant at Nusajaya Tech Park in Johor Bahru. The new facility aims to tap into the $2.5 trillion global halal market, producing bakery products that comply with Islamic Sharia law, which applies to not only meat but also fruit and vegetables.
"We will use the Johor Bahru factory as a stepping stone to deliver healthy and delicious flavors to halal customers across a population of 2 billion, including Southeast Asia and the Middle East," SPC Chairman Hur Young-in said during a ceremony marking the completion of the plant.
Once operational, the Johor Bahru plant will serve as a key production hub, supplying Paris Baguette products to halal food markets across Southeast Asia and the Middle East.
SPC has expanded into 14 countries with its Paris Baguette brand, which now has over 600 outlets worldwide. The company currently operates a bakery plant in Tianjin, China, and is planning to build a $160 million bakery plant in Texas. With the growth of its production facilities, SPC aims to operate 12,000 Paris Baguette outlets by 2030.