Cho Nam-hwa, right, head of Kumho Tire's North America sales division, poses with Atlanta Hawks Chief Commercial Officer Andrew Saltzman during a partnership signing ceremony in this handout photo released, Monday. According to Kumho Tire, its multi-year partnership with the National Basketball Association team, which started this season, includes on-site activations, in-arena and TV-visible signage, radio broadcast features, social media collaborations and community engagement initiatives. Courtesy of Kumho Tire