| LG Group Chairman Koo Bon-moo |
His presence at the event reflects how seriously he takes the group's future in China.
It is very rare for the tycoon to spend time celebrating such events. Years ago, he flew to the U.S. for the opening of LG's battery plant in Holland, Michigan. U.S. President Barack Obama spoke at the opening.
Regional governments support the plant financially.
Koo will meet Communist Party of China Guandong Provincial committee secretary Hu Chunhua, to discuss the partnership between the Korean company and the regional city, Today.
"Chairman Koo will meet Hu at Hu's main office in the Guangdong Province on September 2 after participating in the LG Display event," said a senior LG executive.
Hu is widely seen as a promising candidate in the "sixth generation" of Chinese leadership.
Officials say the main purpose of Koo's visit is due to the chairman's acknowledgement of "Guanxi."
Guanxi, a central idea in Chinese society, refers to the basic dynamic in personalized networks of influence.
Guanxi is more than merely developing a relationship as it requires mutual trust and respect for maintaining a long-term partnership.
In appearance, the Koo-Hu meeting, therefore, does not cover business-related issues as the meeting is likely to shake hands and to say "hello."
The LG Group of affiliates has invested hugely in China. LG Chem's battery unit is teaming with Chinese authorities to build a joint venture to produce car batteries in Nanjing. Also, LG Electronics is engaged in a massive cash-burning campaign to promote its latest G3 flagship smartphones.
LG Display, Skyworth of China and Guangzhou have invested $4 billion in the Guangzhou LCD plant.
The Koo-Hu meeting comes months after Samsung Electronics vice chairman and Samsung heir-apparent Lee Jae-yong met him during his visit to Samsung's handset factories in the Guangdong Province.
Koo recently discussed key products and business strategies during Chinese President Xi Jinping's visit to Korea.