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KBS TV show in hot water for 'lookism' toward biracial child

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"The Return of Superman" compares new star Na-eun, right, with Suri Cruise, daughter of actor Tom Cruise. Captured from Naver TV account of "The Return of Superman."

By Dong Sun-hwa

KBS2's reality show "The Return of Superman" has sparked a controversy for promoting "lookism" to market a four-year-old biracial girl on Aug. 19.

National football star Park Joo-ho appeared with his biracial daughter, Park Na-eun.

Park married Swiss woman Anna when Park was a player of FC Basel from 2011-13. Anna gave birth to their first daughter Na-eun in 2015.

Park Joo-ho and his family. Capture from Naver TV account of
Park Joo-ho and his family. Capture from Naver TV account of "The Return of Superman."

Na-eun was an instant hit. But the show put excessive emphasis on her appearance, describing her as "pretty even when eating."

Then it compared and contrasted her to Suri Cruise, daughter of Hollywood heavyweight Tom Cruise. The narrator said, "Na-eun looks better than Suri in my eyes."

The aim of the program was to show how fathers care for their children without help from mothers, but it has long deviated, showing cute children in order to gain higher ratings.

"Looks are not everything," commented a viewer. Another wrote: "Lookism is so deeply rooted in some people ― they do not even know what the problem is."


Dong Sun-hwa sunhwadong@koreatimes.co.kr


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