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LG Chem solves problems facing clients

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LG Chem CEO Shin Hak-cheol, front row center, takes a look at its partner company's product in this undated photo. Courtesy of LG Chem

LG Chem CEO Shin Hak-cheol, front row center, takes a look at its partner company's product in this undated photo. Courtesy of LG Chem

LG Chem has continuously helped its clients overcome various difficulties amid the recent economic downturn through a dedicated organization for "customer pain point management," which proactively finds and improves inconveniences that customers may not be aware of.

The chemical firm emphasized that its efforts are intended for mutual growth with its customers.

An automobile manufacturer, for example, was allowed to reduce thermal energy costs and carbon emissions in the paint process thanks to LG Chem's development of adhesives and sealers that harden well at low temperatures.

Another customer of LG Chem was able to reduce logistics costs, as the chemical firm suggested the idea of changing the single-layer loading method to a double-layer method, thereby doubling the transportation volume per shipment.

LG Chem said it carried out multiple simulations for its customer to apply the idea immediately to its worksite.

Some of LG Chem's customers even expanded into new businesses, thanks to the chemical firm's support in the development of new products.

A packaging film manufacturer could enter the market for home appliance packaging, as LG Chem provided its own know-how and analysis data.

Additionally, a consumer electronics firm using the packaging manufacturer's products was able to establish a supply chain for the recycling of packaging film through LG Chem's support.

Since 2021, LG Chem has held the Customer Value Award for its employees, discovering cases that impress customers every month.

The Customer Value Award program, with a total prize of about 100 million won ($71,200), awards monthly and yearly prizes to recognize individuals or teams that significantly helped its partner companies. (Advertorial)



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