Jin and Hattie, a "mega creator" couple with nearly 9 million subscribers, opened up about rumors surrounding their income on the Nov. 11 broadcast of SBS's variety show, "Same Bed, Different Dreams 2."
Known for their unique dynamic as a Korean-British couple, they have attracted huge attention, recently being listed in Forbes Korea's 2024 Top 10 Power YouTubers, with an estimated annual income of 6.3 billion won ($4.8 million), making them the youngest "young and rich" couple in the show's history.
Jin (Heo Jin-woo) and Hattie (Harriet Emily Heo), who were married at a relatively young age, reflected on what brought them together.
Hattie said, "You just have to meet Jin to see — falling in love with him was inevitable," while Jin humorously replied, "I was practically dragged into it by the collar. One moment I was single, the next I'm married, and here I am sitting on this show."
Their unconventional lifestyle surprised viewers as well. The program showed how Jin began his day by engaging with global fans through a livestream, while Hattie stayed in bed longer.
"I'm in work mode the whole day, while Hattie is someone who needs to separate work and relaxation," Jin said. The couple also surprised the show's hosts when they were seen eating separately, each absorbed in their own tablet screens.
Addressing the rumors of their estimated income, Jin said, "It would be great if we made 6.3 billion won, but that figure was calculated by mistakenly applying long-form revenue rates to short-form videos. Short-form content only brings in about 1 percent of what long-form does."
Jin revealed that in a good month, their income matches the price of a domestic car.
"We still have debt to pay, no car, but when things are good, our monthly earnings are about the price of a domestic car," he said.
The couple also shared their personal dreams beyond financial success. "I want to be known for pursuing my dream rather than just income," Jin said, revealing his long-held ambition of becoming an actor.
Hattie, too, added, "I've been acting since I was 7 and dream of joining a Shakespearean theater troupe," expressing her dedication to making this goal a reality.
This article from the Hankook Ilbo, the sister publication of The Korea Times, is translated by a generative AI and edited by The Korea Times.